| |
| 《21世纪旅游英语系列教材-西南旅游英文高级教程》 | |
| |
| |
内容简介
本书介绍中西方旅游研究的最新理念、信息和案例时保持着较高的专业理论水平、广泛的知识国际性的理念以及相当的英语语言难度。书中所涉猎的专业理论知识已大大超越本学科的初级阶段，共英文自然为原?某绦颉Ｓ捎谡馐且槐靖呒堵糜巫ㄒ涤⒂锝滩模室话愕挠⒂镉镅阅训愫陀锓ㄎ侍饧捌淞废安皇粲诒窘滩牡姆段А＝滩脑诮樯苤形鞣铰糜窝芯康淖钚路⒄骨榭觥⒗砺塾胄畔⒁约拔髂系厍糜我档氖导拾咐耐保棺⒅刈ㄒ涤⒂镉镅缘纳疃群凸娣丁? 本书的主要对象为大学旅游专业的本科生和研究生，也可供旅游专业的教育工作者和旅游行业的中、高层管理人员阅读和参考。 <
| |
|
顾客评论
|
|
目录
Unit One Tourism
Chapter 1 Traveling and tourism
Chapter 2 Analysis of Tourism Products
Chapter 3 The Status Quo and Future Prospects of the Tourism Industry In Southwest China
Unit Two Consumer Psychology and Behavior Tourism
Chapter 1 Tourism Requirements and Trends
Chapter 2 Consumer Behavior in Tourism
Chapter 3 Analysis of Consumer Psychology and Behaviour of Foreign Travelers in Sichuan
Unit Three Effects of Tourism
Chapter 1 Introduction to Effects of Tourism
Chapter 2 Some Basic Concepts of Tourism Statistics
Chapter 3 Analysis of Economic Impacts of Tourism in Yunnan Province
Unit Four Tourism Culture and Cultural Tourism
Chapter 1 Cultural Tourism:A Brief Introduction
Chapter 2 A Comparative Study of Chinese and Western Tourism Cultures
Chapter 3 Socio-Cultural Impacts of Tourism
Unit Five Eoctourism
Chapter 1 The Ecotourism Industry
Chapter 2 Management Plicies of the U.S.National Park Service
Chatper 3 Impacts of Tourism on the Environment
Unit Six Tourism Resources and Management
Chapter 1 Hotel Classification Systems
Chapter 2 Management of World heritage Sites
Chapter 3 General rights and duties of Aultrlia''''''''s Propietors of Tourism Activities and Attractions
Unit Senven Tourism Marketing
Chapter 1 Principles of Tourism Marketing
Chapter 2 Case Study on the Marketing of Singapore International Airlines
Chapter 3 SWOT Analysis of Yunnan''''''''s Tourism Sector
Unit Eitht Tourism Management
Unit Nine Tourism Planning
Unit Ten Studies of Anthropology of Tourism in China and the West
| |
21世纪旅游英语系列教材-西南旅游英文高级教程-相关图书
·网络营销策划
·牛津简明科学百科全书
·日语十二品词简明用法例解
·法史论丛（2）－礼与法：法的历史连接
·中国审判案例要览（2003年行政审判案例卷）
·唐·吉诃德
·德语文体学
·北魏《张猛龙碑》笔法·间架结构·章法
·隋文帝
·柳公权《玄秘塔碑》笔法·间架结构·章法
·大学英语听力教程·上册
·北大邓小平理论研究书系－海外邓小平研究新论
·如何设计企业内部管理制度
·大学英语听力教程·上册教师用书
·外语学习策略与方法
·赵孟俯《胆巴碑》笔法·间架结构·章法
·山高水长：王铁崖先生纪念文集
·当代大学德语 练习手册1
·经济法原理与实务
·羽毛球教学
|
| |
