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《管理学》
管理学
作者:孙永正
译者:
开本:16
ISBN:730206931
出版社:清华大学出版社
出版日期:2003-08-01
装帧:精装
书夫曼编号:958978
原价: 25
普通会员:23.38  一星会员:22.68
二星会员:22.21  三星会员:21.74

内容简介

本书是苏州大学经济与管理类核心课程群建设的成果。书中全面介绍了管理学的基本理论和方法,包括管理学的形成和发展、管理基本原理、管理的各项职能、管理创新、管理道德等内容,尤其是对古今中外、各门各派的管理思想,特别是西方近现代的管理思想介绍得更加全面。
  本书不仅内容全面,而且每章后都有小结、典型案例和复习思考题,是大专院校理想的管理学教材,也可作为各类企业培训教材。
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            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目录

目        录  第一章    绪论                                      第一节    管理的普遍性和重要性                                      第二节    管理的性质和特点                                      第三节    管理的任务和职能                                      第四节    管理者及其技能                                      第五节    管理的类型和管理学                                      第二章    管理学的产生                                      第一节    古代管理思想                                      第二节    管理学的萌芽                                      第三节    管理学的形成                                      第三章    管理学的发展                                      第一节    行为科学                                      第二节    现代管理理论                                      第三节    现代管理理论的方法论基础                                      第四章    管理基本原理                                      第一节    系统原理                                      第二节    人本原理                                      第三节    效益原理                                      第五章    环境分析                                      第一节    环境研究的必要性                                      第二节    环境分析的内容                                      第三节    环境分析的方法                                      第六章    决策                                      第一节    决策的特点和类型                                      第二节    决策要素和决策步骤                                      第三节    决策的准则.  策略和方法                                      第四节    决策思维和决策者的心理压力                                      第七章    计划                                      第一节    计划的功能和类型                                      第二节    计划的程序和原则                                      第三节    计划的技巧和方法                                      第八章    组织                                      第一节    组织概述                                      第二节    组织设计                                      第三节    组织结构的形式                                      第四节    组织变革与组织发展                                      第九章    人力资源管理                                      第一节    人力资源管理概述                                      第二节    人员配备                                      第三节    管理人员的选聘                                      第四节    人员培训                                      第五节    薪酬系统的设计                                      第十章    领导                                      第一节    领导概论                                      第二节    人性假设和领导行为                                      第三节    领导权变理论                                      第十一章    沟通                                      第一节    沟通的特点和作用                                      第二节    沟通网络与方式                                      第三节    提高沟通的有效性                                      第十二章    激励                                      第一节    激励概述                                      第二节    需要激励理论                                      第三节    过程激励理论                                      第四节    有效激励                                      第十三章    组织文化与团队建设                                      第一节    组织文化                                      第二节    团队建设                                      第三节    冲突管理                                      第十四章    管理控制                                      第一节    控制的类型与作用                                      第二节    控制工作过程                                      第三节    有效控制                                      第四节    控制的专业领域                                      第十五章    管理创新                                      第一节    创新的含义和功能                                      第二节    创新的机遇和过程                                      第三节    管理创新的内容和原则                                      第十六章    管理道德                                      第一节    道德与管理                                      第二节    管理道德的改善                                      第三节    企业的社会责任                                      第四节    社会责任的内容                                      参考文献


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